Search icon


12th Sep 2022

Sticker on hearse carrying Queen’s coffin mysteriously vanishes mid-journey

April Curtin

EDINBURGH, SCOTLAND - SEPTEMBER 11: The coffin carrying Queen Elizabeth II proceeds down The Royal Mile towards Holyroodhouse on September 11, 2022 in Edinburgh, Scotland. Elizabeth Alexandra Mary Windsor was born in Bruton Street, Mayfair, London on 21 April 1926. She married Prince Philip in 1947 and ascended the throne of the United Kingdom and Commonwealth on 6 February 1952 after the death of her Father, King George VI. Queen Elizabeth II died at Balmoral Castle in Scotland on September 8, 2022, and is succeeded by her eldest son, King Charles III. (Photo by Samir Hussein/WireImage)

Some were glad to see the back of it anyway

A sticker advertising the funeral director in charge of carrying the Queen‘s coffin mysteriously disappeared from the hearse in the middle of its journey through Scotland.

The late monarch’s coffin set off from Balmoral Castle on Sunday morning, marking the start of it’s six-hour trip to the royal Palace of Holyroodhouse in Edinburgh.

Undertakers had draped the coffin with the yellow Royal Standard of Scotland and a wreath of white flowers. A less sentimental decoration, the ‘William Purves’ sticker, was also clearly visible on the window of the hearse, which was advertising the funeral director being used to carry the late monarch across the country.

Some viewers thought the sticker was actually a little too visible, and suggested it should be removed.

And these viewers got their wish granted. By the time the hearse arrived in Edinburgh, the sticker was nowhere to be seen.

It is thought to have been removed when the procession paused and the driver got a break – a move which has been welcomed by some on social media.

One observer wrote on Twitter: “Glad to see that the William Purves logo was removed from the Queen’s hearse somewhere along the route. Sad to see that it was there in the first place.”

The Queen’s coffin embarked on the second stint of its journey on Monday, travelling up the Royal Mile from Palace of Holyroodhouse to St Giles’s Cathedral. Here, a service of thanksgiving will take place, with mourners able to view the coffin from 5pm.

The coffin will finally be flown to Buckingham Palace on Tuesday, ahead of the Queen’s funeral on September 19.

Related links: