Best-selling fragrance drops to its lowest price ever just in time for Valentine’s Day

The 200ml HUGO Man Eau de Toilette has been slashed by a huge 62% for a limited on Amazon.

It also marks its lowest price ever on the website, with price tracking website Camelcamelcamel comparing the price tag of products compared to other months.

This lets us know that the £29.88 price of HUGO Man Eau de Toilette is cheaper than previous years, including during Black Friday sales.

More than 300 shoppers have snapped up the product already this month, and this discount just in time for Valentine's Day will make it even more popular.

The fragrance is described as having a hit of crisp green apple, vibrant herbal aromas and the smoky, earthy scents of a wild forest.

More than 24,000 customers have tried and tested the fragrance, giving it an average rating of 4.6 stars on Amazon.

One shopper said in their five-star review: "This is definitely my go-to perfume. I've been using it for some time and I love its refreshing scent, but it still has that bold aroma you'd expect from a men's perfume. Thankfully, it's not overpowering, which is a problem I face with many other fragrances.

"It's amazing value and it lasts me for a long time, additionally the sturdy bottle with its screw-on lid ensures no spills, even when travelling with it (some other perfumes I had in the past had this tendency)."

Another said: "I bought this for my husband and it was a great hit, beautiful fragrance that is strong but not overpowering."

And a third wrote: "A wonderful, light and fresh smelling fragrance with longevity, so you can still smell great at the end of the day, as you did at the beginning. A modern, citrus scent that should be part of any man’s collection."

While others said that "Boss never disappoints", it's "great value for money" and "top quality".

To shop the HUGO Man Eau de Toilette at its lowest price to date, head to Amazon here.