Love Island viewers fuming with Adam Collard after response to Rosie crying

But he always seemed such a nice guy...

It all kicked off last night, didn't it? I mean it was always going to. Adam Collard - snake, shithouse, ladies man - the cards were on the table from day one. The man who dumped Kendall from the villa in the villa five days in is at it again and this time the woman whos reality-TV-constructed life is being destroyed is Rosie. The woman who benefitted from him being a dick has in turn been subject to his dickishness. The world has gone mad. As I probably don't need to remind you, last night he dumped Rosie to pursue new girl Zara on the show. Relive the #drama here: https://twitter.com/LoveIsland/status/1009179539350654977 Rosie attempted to confront Adam with some home truths - but he had absolutely no remorse. She said: "you're never going to find something real if you're always looking for more."

Adding: "I don't think you have any idea how much you've hurt me and upset me and the worse thing is, I don't think you actually care. I trusted you when I shared that night with you and you've literally just had what you wanted and ditched me twelve hours later.

"You can't treat girls like that. You will never be happy because you're constantly searching for more you trick girls into thinking that you're in here for a serious relationship. You're not. You're in here to rack up your numbers Adam."

Adam response? A little ol' smirk, provoking a furious reaction on Twitter: https://twitter.com/HayleyHughes_xx/status/1009179681323659264 https://twitter.com/jonoread/status/1009180946472603658 https://twitter.com/StreetDreaminn/status/1009180063227621376 https://twitter.com/ASLMx/status/1009180500009934848   https://twitter.com/xvnxaa/status/1009180158769750019