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22nd Oct 2015

YouTube launches paid subscription service…but may need to rethink the name

They're going to red-faced over this one

Kevin Beirne

YouTube have finally done what everyone has expected them to do for years by launching a new ad-free service.

Like streaming service Spotify, subscribers to YouTube’s new premium service (which costs £6.50 a month) will be able to save videos for offline viewing and access new, exclusive content.

The new service will be called YouTube Red. But they may want to reconsider the name, after some people pointed
out the fact that it bears a resemblance to name of porn site RedTube.

https://twitter.com/JeffVeillette/status/656998831679262720

https://twitter.com/BryOnTour/status/656905022287015936

They’re not the first to make this mistake, after the UK Treasury was saved at the last second from naming their new video channel Red Tube, but we expected more from YouTube themselves.

The only explanation is that everyone in the naming team were too embarrassed to admit their knowledge of the original RedTube.

YouTube Red will launch in the US on October 28, with international subscriptions becoming available some time in 2016.