Cadbury’s are free to make their own version of one of Nestlé’s most iconic chocolate bars

Cadbury's have the Dairy Milk and Nestlé have the Kit-Kat. That's how it has always been.

But now the tides could be turning in a way we never could have imagined. Next time you're in need of some four-fingered chocolate and wafer goodness at an unspecified mid-morning interval, you might have a strange new thing called choice. That's because Nestlé have lost a bid to trademark the Kit-Kat's recognisable shape. https://twitter.com/PatrickGower/status/689763118692581378 The internet is already speculating about the name of the new bar, if Cadbury's do decide to exercise their option. https://twitter.com/peterevans10/status/689764086167539712 So, no luck with the trademark appeal but Nestlé still have kopyright on the name.