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Published 15:22 25 Aug 2015 BST

We like to think of ourselves as modern men here at JOE, so when we say this video of an American dad reacting to his child asking for a Little Mermaid doll, we just had to share it.
In our day we'd probably get a clip round the ear, sent to bed with no tea and made to watch re-runs of classic war films as punishment.
But this father, wanting his child to grow up open-minded, happy and enlightened, responded in the way only a modern chap can. Brilliant stuff...
https://youtu.be/K7rujK0iOJU
H/T hotmomsclub.com