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Kopparberg launches new Summer Punch flavour ahead of summer months

Published 18:00 1 May 2023 BST

Updated 10:42 17 Jun 2023 BST

JOE
Kopparberg launches new Summer Punch flavour ahead of summer months

Homefood

Cider-lovers, rejoice!

Kopparberg is launching a new summer-exclusive flavour ahead of the summer months.

As we head towards what the Met Office is predicting to be the hottest summer on record, Kopparberg plans to keep its fans cool and refreshed with its brand-new Summer Punch cider.

The latest flavour from the UK’s favourite cider brand manages to bottle the taste of summer by pairing its crisp apple cider with a splash of peach and takes you on a trip to a Swedish summer by the lakes with music and friends.

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With more than 43.5m views for #peachdrink on TikTok, it's sure to be a popular flavour.

And while a thirst-quenching ice-cold Summer Punch cider will help keep drinkers cool during the heatwaves, the seasonal flavour, described as a summer-exclusive, won’t be around for long.

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Rob Salvesen, Kopparberg’s Head of Marketing, explains" “Our fans are always looking for new and exciting flavours as the warm weather and summer vibes draw in. That’s why we can't wait for our fans to try our new summer-exclusive crisp apple and peach Summer Punch for the first time and until that last drop of sun in September.”

Don’t miss out on an unforgettable summer: pick up Kopparberg Summer Punch from Sainsbury’s, Waitrose, Tesco, and Morrisons now and from ASDA in May.

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