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Food

13th Jul 2022

Ice cream shop opens selling PG Tips, Frosties and HP Sauce flavours

Jack Peat

The pop-up shop will be open all summer long

Britain is set to bask in the sun for at least a week longer as a ‘heat dome’ heads our way from Europe.

Soaring temperatures may stay throughout July and August, with the Met Office issuing an amber warning for England and Wales from Sunday when the mercury is forecast to hit 35C. The warning has since been extended until Tuesday with people being advised to stay indoors.

The unrelenting heat has reportedly led to the government writing the first-ever emergency heatwave response.

But it’s not all bad news.

A pop-up ice cream shop has arrived just in time for the clement weather, offering some slightly, er, quirky flavours.

Instead of traditional ice cream flavours, the Anya Hindmarch Ice Cream Project have come up with a list based on British storecupboard classics such as Frosties ice cream, Bird’s custard flavour and a PG Tips variety.

There is also ice cream made from Kikkoman soy sauce, Lea and Perrins Worcestershire sauce, baked beans, mayo and more.

https://www.instagram.com/tv/CfwJmdIlfAp/?utm_source=ig_web_copy_link

 

Here’s a taste of some of the more bizarre options (and their descriptions):

Kikkoman Soy Sauce – “A delicious toasted sesame ice cream laced with umami-rich naturally brewed soy sauce”
Heinz Mayonnaise – “A surprising rich and creamy ice cream with the zestiness of lemon and tang of vinegar”
HP Sauce – “A fruity, aromatic taste with a spicy hit of tamarind and dates”
Heinz Tomato Ketchup – “The perfect combination of sweet, salty and tangy flavours”
Lea & Perrins – “A sweet tomato fruit sorbet with a splash of Worcestershire sauce”

As well as the ones that seem quite palatable:

Kellogg’s Frosties – “A rich vanilla ice cream with frosted corn flakes. Made with Tony’s closely guarded secret recipe- it’s gr-r-reat!”
Bird’s Custard – “A smooth and creamy ice cream whipped with the original homemade taste of Bird’s custard.”
Lyle’s Golden Syrup – “An ice cream with notes of butter, caramel and honey”
Quaker Rolled Oats – “A creamy ice cream blended with Quaker’s 100% wholegrain oats with maple syrup for a touch of sweetness”
PG Tips – “An ice cream infused with a great tasting black tea blend. An elegant frozen afternoon pick me up”
Each one is available in-store or to take home in undeniably great-looking tubs emblazoned with their recognisable logos. They’re all based on the Anya Hindmarch brands collection and, yes, you’ll be able to buy those instore too.

The Anya Hindmarch Ice Cream Project opens at The Village Hall in Pont Street, London. It is open from now and through the summer.

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Ice Cream