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Food

20th Jan 2025

People raving about ‘hot chocolate’ drink that gives you buzz and focus of coffee without any caffeine

JOE

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Look no further for your coffee substitute

You can enjoy the benefits of caffeine without its side effects thanks to this new Focus Fuel.

The caffeine-free drink has an indulgent chocolate formula that can be consumed as a hot or cold drink and provides sustained focus and clarity.

So you can have your morning ‘coffee’ kick without the risk of jitters or energy crashes from typical stimulants.

The drink is from wellness brand, ROOH, and it’s been created with natural ingredients to “enhance mental performance while supporting energy metabolism”.

As well as being enjoyed as a hot or cold drink, it can also be added into protein smoothies, oats, yoghurts and other recipes that would benefit from a chocolatey flavour.

The founder of ROOH, Adeet Maswood said: “Focus Fuel is a clean, inclusive solution that aligns with a conscious lifestyle while delivering results.”

The Focus Fuel can be enjoyed in a hot or cold drink, as well as oats, yoghurts and more.

It has adaptogens like Lion’s Mane, Ashwagandha, Reishi and Maca that are combined with 22 essential vitamins and minerals.

Using all three parts of the cacao bean: carob, cocoa, and cacao, you can enjoy an indulgent chocolate flavour without any added sugars or an earthy aftertaste.

Plus it’s also gluten-free and vegan, so it can be enjoyed by those who have an intolerance to gluten and dairy products.

Each bag of Focus Fuel contains 30 servings, which promises to give you better sleep and more energy during that time.

It’s priced at £19.99 via the ROOH website, plus you can get 10% off your first order if you sign up to the wellness brand’s mailing list.

You can find out more about the Focus Fuel, including its key ingredients below.

What are the ingredients?

The Focus Fuel from ROOH harnesses the power of adaptogenic herbs and essential nutrients to support cognitive health and mental clarity, this includes:

  • Lion’s Mane: Shown to stimulate nerve growth factor (NGF) for improved memory, focus, and mental clarity, supporting overall brain health.
  • Ashwagandha: Shown to reduce stress and promotes calmness, helping individuals manage distractions and maintain focus.
  • Reishi: Offers immune-boosting properties while calming the mind and reducing stress for better focus.
  • Pantothenic Acid (Vitamin B5): Supports neurotransmitter production for improved memory and focus.
  • Niacin (Vitamin B3): Enhances energy production in the brain, improving circulation and mental clarity.
  • Chromium: Regulates blood sugar for stable energy and concentration throughout the day.

How do I use Focus Fuel?

You can mix Focus Fuel with your choice of milk, or blended into your protein smoothie, each serving delivers a nourishing and functional boost, without the risk of jitters or energy crashes.

Focus Fuel is flavoured by organic cacao, is naturally caffeine free and can be consumed at any time of the day, making it a versatile addition to your daily routine.

To shop the Focus Fuel head to drinkrooh.com.