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Food

20th Apr 2016

Diet Coke cans are about to look completely different

Well, this is sure to confuse people

Laura Holland

This is about to confuse a lot of people.

Diet Coke, Coke Zero and Coca-Cola Life are about to lose their trademark individual looks in a new marketing strategy from the Coca-Cola brand.

According to BuzzFeed, the drinks company said that the new change will “use one visual identity system featuring Coca-Cola Red as a unifying colour across the trademark”.

Image via http://www.businesswire.com/news/home/20160418006691/en/Coca-Cola-Reveals-“One-Brand”-Packaging

While they do have their names on the top part of the can, they all look very similar, featuring the same distinctive red block colour.

Mexico will be the first country to get the new cans, and other areas will begin to see them on shelves during 2016 and 2017.

8oz_Glass_(One_Brand)_line_up

Topics:

Coke,Drink