Whether it's a run of wins to get away from relegation trouble or a through-ball that helps beat the offside trap, timing is important in football.
Unfortunately for Aston Villa, their tweet promoting their new home kit was timed about as badly as possible.
https://twitter.com/AVFCOfficial/status/619537307503304704
Featuring captain Fabian Delph front and centre, the announcement about the 2015/16 home shirt would have been perfect - if only reports hadn't emerged minutes earlier about Delph potentially moving to Manchester City.
https://twitter.com/SkySportsNewsHQ/status/619543627447074816
Unsurprisingly, the response from fans of the midlands club was less than positive...
https://twitter.com/JamieCutteridge/status/619538012582641664
https://twitter.com/official_patnee/status/619541072864235521
https://twitter.com/Richard64877722/status/619547888562106368
Update: The deal has been on-off, on-off for weeks now and there was a time where it looked like Villa's blushes might be spared, but the deal has now gone through.
https://twitter.com/MCFC/status/622097517723971584
At least the kit itself is decent enough, and compares favourably to
some of the others in the top flight.
