Search icon

News

23rd Sep 2016

Quality Street fans grab their pitchforks after age-old chocolate is ruthlessly dropped

Not happy

Matt Tate

It’s been a turbulent week of separations.

First we learned that Hollywood super-couple Brangelina have filed for divorce, then Mary Berry pledged her loyalty to the BBC by officially departing the Channel 4-bound Great British Bake Off, and now – prepare for possibly the biggest bombshell of them all – Quality Street have announced that they’re mercilessly replacing one of their original chocolates.

Yep, it’s goodbye to the Toffee Deluxe – first introduced to the collection in 1919 – and hello to the new-age “Honeycomb Crunch”.

In fairness to Nestlé, it sounds as though the decision was largely down to customers complaining that Quality Street is too toffee-heavy; a ridiculous suggestion, but as Peep Show’s Super Hans famously warned us – you can’t trust people.

The Toffee Deluxe, in case you need reminding, is the chubby, chocolate-covered toffee in brown wrapper. The straight-up Toffee Penny and Chocolate Toffee Finger have survived the cull, and will remain in the selection.

Admittedly the Honeycomb Crunch – a barrel-shaped truffle filled with little chunks of honeycomb – does sound really quite tasty. Nestlé said they’re celebrating the 80th birthday of the legendary last-minute Christmas present by introducing the first new addition since 2007.

But a glance at social media will tell you that a lot of people are simply not having it.

https://twitter.com/yazmac/status/778000692908814336?ref_src=twsrc%5Etfw

If you’re reading this and find yourself agreeing with those opposing the decision, it is possible for you to do something about it. A particularly passionate toffee enthusiast has launched a petition to bring the timeless chocolate back. Have a voice. Join the movement.

FFL Promo Endboard (Full Date)