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06th May 2017

Someone has combined bagels with coffee and we’re just not sure about it


Laura Holland

Two of our favourite breakfast staples are bagels and coffee. Now, why would anyone want to combine the two of those?

A company in America has done just that, after coming up with a new flavour of bagel, a coffee bagel.

Weird, right?

Einstein Bros. Bagels has launched the world’s first caffeinated and coffee-flavoured bagel. According to Fox News, they’ve combined cherry-coffee flour with espresso and added 32 milligrams of caffeine to create the “Espresso Buzz Bagel”. 32 milligrams are equivalent to a third of a regular cup of coffee.

Why? I hear you asking.

Well, Kerry Coyne, from the vice President of the company, has said that they wanted to capitalise on the amount of people drinking coffee:

“We have watched the coffee category expand and adapt as Millennials converted to coffee drinkers, attracted by the smoother flavor and artisanal characteristics and third- and fourth-wave coffee.

“We knew our culinary team could deliver that same premium, hand-crafted sensory experience with the beloved category hero of espresso in our best-in-class, fresh-baked bagel.

“We’re firm believers that if it’s not broken, don’t fix it. So we’ll just stick with a regular coffee and a nice plain bagel next time.”