Search icon


27th Mar 2023

Heinz launches Hot Cross Bun Mayonnaise


Fancy some mayonnaise on your hot cross bun?

Heinz’s team of sauce connoisseurs are taking Easter treats to the next level with the launch of their latest limited-edition mayo – Heinz [Seriously] Good Hot Cross Bun Mayo.

Yes, that’s right, hot cross bun mayonnaise – wrap your head around that one.

Made from rich and creamy Heinz [Seriously] Good Mayonnaise and pieces of real hot cross bun, the sauce has sweet cinnamon spices swirled in and is speckled with real fruit pieces for a sweet and unique concoction.

It could be the perfect Easter treat for those of you who just can’t get enough of mayo. And everyone loves hot cross buns right?

No matter what, it’s sure to pique the curiosity of a few of you.

Not sure how to feel about this… (Heinz)

You can choose to double down on the hot cross bun flavour sensation by spreading it on your buns, or enjoy it straight from the jar with a spoon.

The sweet and creamy flavour is sure to be an eye-catching addition to your Easter menu.

Katharina Kern, Brand Manager at Heinz, said: “From delicious chocolate orange to crème egg, people love Heinz’s sweet mayo combos as much as we love inventing new, eggs-citing products for our customers. So, to wish everyone a very hoppy Easter this year, we’re giving 100 lucky winners the chance to get their hands on our Heinz [Seriously] Good Hot Cross Bun Mayo.”

To be in with a chance of winning one of 100 limited-edition jars of Heinz [Seriously] Good Hot Cross Bun Mayo, head to to enter its #HotCrossBunMayo competition, which launches today (27th March) and will run for one week only.

Related links:

Heinz and Absolut team up for vodka pasta sauce inspired by social media craze

Jodie Kidd poses in the buff to make new pub sign for her local

Breakfast police rule hash browns should not be on a traditional Full English