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Published 14:21 30 Sept 2016 BST

It was taken at the Yeezy Season 3 event at the beginning of the year and shows Kanye really soaking in the occasion.
The photo alone has become somewhat iconic, but only now has someone realised that there's no better way to receive your iPhone notifications.
https://twitter.com/michaellbutlerr/status/781307161305460736?ref_src=twsrc%5Etfw
Now, everything your iPhone bothers you about: messages, news headlines, eye-watering contactless card payments and weather forecasts, will be brought to you by Kanye West. He'll never admit it, but this is what the superstar rapper was born to do.
https://twitter.com/ayrtonbe/status/781497726877966336?ref_src=twsrc%5Etfw
https://twitter.com/mateipanturu/status/781317633681395714?ref_src=twsrc%5Etfw
https://twitter.com/jackieegil/status/781565139275440128?ref_src=twsrc%5Etfw
https://twitter.com/ayrtonbe/status/781497726877966336?ref_src=twsrc%5Etfw
https://twitter.com/Ramoss_12/status/781521258273845249?ref_src=twsrc%5Etfw
https://twitter.com/TGINKART/status/781540669235998721?ref_src=twsrc%5Etfw
Although he does have competition...
https://twitter.com/_realife7/status/781522758593343493?ref_src=twsrc%5Etfw

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