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21st Aug 2018

Will Smith spent the day dishing out meal deals in Boots

Kyle Picknell

This sequel to I Am Legend seems a bit off

Will Smith, as in, actual Will Smith, rocked up a Boots store in Westfield Shopping Centre and got stuck in, assisting customers as they made their most crucial decision of the day: weighing up what exact combination of meal deal were they going to have for lunch.

Smith was there to help his son’s newest business venture, JUST Water, rather than just being really, really keen to steer you away from a bag of Ready Salted Walkers and towards some BBQ Hula Hoops.

As you can see, they even gave him a badge, a dodgy tie and some awful bootcut jeans as well, for some reason

Unless those are his. I really, really hope those aren’t his. What would Fresh Prince-era Will Smith think? He’d be devastated. “What on earth have I become?” he’d think.

Along with signing the bottles themselves, Big Willie Style (yes I can call him that, that was his actual nickname in the 90s) was there to help educate customers on the new water brand, because that’s exactly what the world needed, another bottled water brand, and specifically another bottled water brand from the offspring of Will Smith at that.

In his defence, Jaden Smith’s JUST Water is an attempt to reduce plastic pollution in the world’s oceans and the packaging is made from 82% recyclable material.

Smith said of the new brand: “While Jaden was surfing as a young kid, some plastic water bottles floated by him and he soon realised that they were dirtying our oceans and killing the environment.

“He was immediately motivated to do something to save our planet; our future – and with that wish, JUST Water was born.”

Fair play to him for rolling his sleeves up and doing his bit to help son’s inevitably doomed business venture, but still, the man should simply not be there, donning the famous Boots uniform, if he can’t tell me how many of these tablets I have to take, how often I can take them, and whether they have any weird side effects. This recyclable water is no good for my crippling hayfever, Will. Sorry mate.