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Published 15:30 21 Aug 2018 BST
Updated 15:44 21 Aug 2018 BST
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Along with signing the bottles themselves, Big Willie Style (yes I can call him that, that was his actual nickname in the 90s) was there to help educate customers on the new water brand, because that's exactly what the world needed, another bottled water brand, and specifically another bottled water brand from the offspring of Will Smith at that.
In his defence, Jaden Smith's JUST Water is an attempt to reduce plastic pollution in the world's oceans and the packaging is made from 82% recyclable material.
https://twitter.com/SarahDBoots/status/1031609429614100481
https://twitter.com/BootsSebJ/status/1031513873025839109
Smith said of the new brand: "While Jaden was surfing as a young kid, some plastic water bottles floated by him and he soon realised that they were dirtying our oceans and killing the environment.
"He was immediately motivated to do something to save our planet; our future - and with that wish, JUST Water was born."
https://www.instagram.com/p/Bmu_zWqHrHr/?taken-by=willsmith
Fair play to him for rolling his sleeves up and doing his bit to help son's inevitably doomed business venture, but still, the man should simply not be there, donning the famous Boots uniform, if he can't tell me how many of these tablets I have to take, how often I can take them, and whether they have any weird side effects. This recyclable water is no good for my crippling hayfever, Will. Sorry mate.
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