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12th August 2016
01:40pm BST

To coincide with the first day of the Premier League season, Sky's Soccer Saturday will be available to view not only at its natural homes of Sky Sports News and Sky Sports 1, but also on Sky 1, SkySports.com, and most significantly of all, on the broadcaster's official Facebook and YouTube pages.
The idea is to presumably convince dithering viewers into subscribing to Sky's sporting content, but it may well be a first tentative dip into online streaming in preparation for the broadcasting the odd live game on the internet too. For all their 4k high definition, the days of the television set could be numbered.
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