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Football

12th Jul 2022

Lord Sugar thinks he deserves credit for Ian Wright’s TV appearance at Women’s Euros

Simon Lloyd

We regret to inform you that Lord Sugar is at it again

Monday night was a wonderful night for English football.

An 8-0(!) mauling of Norway saw England’s women roar into the quarter finals of Euro 2022, raising hopes that football might *actually* be coming home this time.

Lord Sugar Wright

This was not just a proud night for the Lionesses; it was also – as those who watched the BBC’s coverage of the game will have noted – a victory for English men, who, for too long, have been marginalised and starved of opportunity when it comes to… err, having opinions on football.

Yes, we regret to inform you that Lord Sugar has done another tweet…

Days ago, the 75-year-old took to Twitter to complain about coverage of England’s opening game at the Euros, where all commentators were women. He compared it with coverage of men’s football and the use of ‘symbolic female comentators (sic) to cover the broadcasters arse’.

‘Should I complain there should me (sic) a male commentator in women’s football,’ he added.

Much to Lord Sugar’s relief, Ian Wright – a man – was one of the pundits for the BBC’s coverage of the Norway game.

On Tuesday morning, he tweeted to say how pleased he was to see the former Arsenal striker ‘given the opportunity’, suggesting his tweet from a few days ago may have put pressure on the BBC. (It definitely didn’t).

‘I wonder if my earlier tweet below touched a nerve,’ he tweeted. ‘Of course BBC Sport will say not at all, Ian was already lined up for it.’

Robyn Cowen was on commentary duty for England’s win in Brighton, bodying Lord Sugar shortly before half-time.

Briefly speaking about Arsenal Women’s manager Jonas Eidevall, who was part of the BBC’s coverage for the match, she said: “A lovely shot of one of our studio guests Jonas Eidevall… one of our symbolic men – good evening, Lord Sugar.”

Good work.

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