Here’s the truth behind the ‘Goodbye Meta AI’ posts that are all over Instagram

It's not what you might think

Meta, who owns Instagram, Facebook and WhatsApp are yet another tech giant who are exploring how user content can help them train AI.

Content used to aid their AI scheme include 'publicly shared posts from Instagram and Facebook – including photos and text,' however not with private posts or private messages.

The company has stressed they are 'using people's data responsibly,' but users do have to choose to opt out of the scheme.

Some users are understandably miffed about this, but one of the latest viral posts speaking out against this isn't what it may seem.

If you have checked Instagram Stories in recent days, you may have noticed celebrities and acquaintances sharing a post beginning with the words 'Goodbye Meta AI'.

"Please note an attorney has advised us to put this on, failure to do so may result in legal consequences," the post continues.

"As Meta is now a public entity all members must post a similar statement.

"If you do not post at least once it will be assumed you are okay with them using your information and photos.

"I do not give Meta or anyone else permission to use any of my personal data, profile information or photos."

The post has been shared by some huge names, including James McAvoy, Jessica Chastain and Sarah Paulson.

However, the post is now being flagged as false information by Instagram. This means that people will have to click 'see post' in order to read the message, rather than it it automatically coming up unblurred.

"Third-party fact-checkers said the same information was false in another post. While the posts are similar, there may be small differences," Instagram's warning reads.

So, how do I actually opt out of Meta AI?

It takes more than just sharing a post on your story, but it's not that tricky.

To opt out of Meta's AI training, you can go to the Meta Privacy Center via Facebook.

Click on 'data settings', and then ‘off-Facebook activity’. Then go to ‘manage your data’, where you can turn off ‘data sharing’ and ‘AI model training’.

To do this via Instagram, visit 'settings', then go to 'about'. You can turn off the setting under 'privacy policy.'