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14th July 2023
12:57pm BST
The first pub dedicated to screening only women's football is set to throw its doors open ahead of the World Cup in Australia and New Zealand.
Christened 'The Queen's Header', the boozer will be serving up hearty breakfasts for punters wanting to catch the games, which kick off early owing to the time difference.
England will face Haiti on Saturday 22nd July at 10.30am in the morning, leaving just enough time for a few cheeky mimosas before the clock strikes 12.
The Lionesses - fresh from their Euros 2022 victory - will then face Denmark on 28th July at 09.30 and China on 1st August at noon.
To help fans get a taste of the atmosphere Down Under, UEFA Women’s Football partner Just Eat is opening The Queen’s Header, a Great British Pub with a twist - it only shows women's football and serves delicious breakfasts.
The pop-up pub promises the ultimate match day experience. It will open its doors for one week only in Shoreditch, London from Saturday 22nd July.
At the launch event on Saturday 22nd July, England Internationals Fran Kirby, part of the historic UEFA Women’s Euros 2022 winning squad, and Toni Duggan will provide in-game analysis for the opening match. While BT Sport Presenter Josh Denzel will welcome fans.
Across the week, football-lovers can tuck into delicious breakfasts delivered by Just Eat from LEON and The Breakfast Club, as well as fresh juices from JOE & THE JUICE. Further enhancing the excitement of the game, fans can enjoy halftime entertainment, sip on brunch cocktails and enjoy a few surprise treats from Greggs and Krispy Kreme too.
Not only is it a destination to enjoy fantastic food, fierce fandom and footballing finesse, it'll help support grassroots women's football.
As part of its continued commitment to progressing the women's game, Just Eat will donate event ticket sales, plus a further £50,000 investment, to its Feed the Game fund. The fund aims to inspire and encourage more women and girls to play football and it will be open to the 101 women’s football teams Just Eat helped to kickstart last summer.
Victoria Gold, UK & Ireland Marketing Director at Just Eat said: “England’s triumph in the 2022 Euros undeniably fuelled appetites for the women’s game. However, the location of this year’s football tournament has resulted in some unfortunate game times for UK fans. However, with The Queen’s Header, we’re recreating the magic of last summer’s Euros, providing a place for people to enjoy and support the women’s game.
“Furthermore, recognising that grassroots is the foundation of football, we want to help make the women’s game even stronger. By providing more financial assistance to help cover rising costs, our Feed the Game fund aims to help keep more women playing the sport they love.”
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