World Cup viewers were shown junk food logos 65,722 times, study finds
Fifa’s own partners top the World Cup count Television viewers watching the 2026 World Cup were shown a “constant bombardment” of junk food and drink advertising, with logos and products appearing 65,722 times across the tournament. An AI tool built by researchers at the University of Bristol and the University of Oxford aided to analyse […]
3 weeks ago
Crumpets and porridge officially categorised as junk food
‘Less healthy’ foods will be subject to a pre-watershed advertising ban Crumpets and certain types of porridge have been included in a list of products that fall under a new junk food advertising ban. The government is planning to introduce legislation which will make it illegal for unhealthy foods and drink to be advertised on […]
2 years ago
Heinz apologises after new advert featuring Black family sparks online backlash
The advert caused outrage online Heinz has apologised after an advert featuring a Black family seen at Vauxhall and Manor House tube stations in London caused backlash online. The advert for their family-sized pasta sauces featured a bride, a Black woman, next to a white man who appears to be the groom. It then shows […]
2 years ago
Artificial grass company told to take down ‘irresponsible’ billboard
The ad features a half-naked woman with the words: “Get laid by the best” An artificial grass company has been rapped by the advertising watchdog after featuring a half-naked woman on a billboard below the words: “Get laid by the best”. The huge hoarding, which was erected by supplier Great Grass, also features a title […]
4 years ago
Longer and more frequent TV ad breaks could be on the as broadcasters feel revenue squeeze, Ofcom says
The likes of ITV and Channel 4 are currently limited to an average of seven minutes of adverts an hour Ofcom has suggested advertising breaks on UK television channels could get longer and more frequent as part of a review of its rules. The broadcast regulator said that changes in viewing habits and the rise […]
4 years ago
Tesco Mobile ads cause ‘serious and widespread offence’ following controversial campaign
Some complained about the ads being in places where they could be seen by children Tesco has been ordered to end an advertising campaign for its mobile service because it is likely to cause “serious and widespread offence.” The Advertising Standards Authority (ASA) said it had received 52 complaints about the Tesco Mobile ads, which […]
4 years ago