It’s probably not the best idea to give potential customers nightmares while also trying to sell them a place to sleep.
Airbnb have unfortunately terrified us all with their new campaign “Is Mankind?”, which includes some rather unsettling advice.
They are clearly trying to imitate the recent trend of inspirational ads in their latest spot, but they’ve left us feeling a little uneasy.
https://youtu.be/2xegsh1CmPU
While you can see what they were going for, they clearly didn’t appreciate just how creepy saying “sleep in their beds so you may know their dreams” actually sounds.
Of course, many have taken to Twitter to share their thoughts.
https://twitter.com/ParkerMolloy/status/621100761473118209
Wear their skin, so you may know their feelings… @Airbnb pic.twitter.com/aeFBXMKgRl
— Unnamed Insider (@Unnamedinsider) July 15, 2015
@Airbnb “Try on the disposable contacts from their medicine cabinet so that you might know the world through their eyes.”
— For Sale Clown Shoes Never Worn (@jerrykuch) July 14, 2015
https://twitter.com/JoeDuVeaux/status/621251757033816065
