Forget the usual end of season palaver over title races, relegation battles and the latter stages of a multitude of cup competitions, there are clearly other things for football clubs to worry about these days.
Take Hamburg-based St Pauli, for example. Ten points adrift of the three clubs above them in Bundesliga 2 (Germany's second tier), the cult club have other things on their minds as the season enters its final weeks.
St Pauli, known for its left-wing stance against racism, homophobia and fascism, have decided to raise awareness of the declining bee population.
https://twitter.com/fcstpauli/status/716923400913031169
Two beehives have been established at their home ground, the Millerntor Stadion, and the club can now proudly claim to be the first club in all of Deutschland to produce its own honey. Have some of that, Bayern.
As reported by the
BBC, the honey is named after manager Ewald Lienen and the club have also encouraged houses nearby their stadium to install bee-friendly window boxes in order to help the insects' numbers to increase.
"Others have balconies to celebrate championships and we have them for the bees," managing director Andreas Rettig proudly boasts.
Their fans must be buzzing.
Sorry.
