We could all hazard a guess which artists are likely to take home a coveted BRITs 2016 gong.
But this year, music fans have actual data from internet giants to work with (at the bookies).
Google Play Music and YouTube have combined a mixture of streaming volumes and the number of video views to make their predictions for The BRIT Awards 2016 with MasterCard.
The results show Adele will pick up at least three awards and have also forecast Justin Bieber, Years & Years, Ariana Grande and Major Lazer as potential winners.
One Direction and Years & Years look set to battle it out in the Best British Group category.
Other predicted winners are Justin Bieber (Best International Male), Years & Years (Best British Breakthrough), Ariana Grande (Best International Female) and Major Lazer (Best International Group).
